How great ideas happen and how they get built | Ryan Singer (Basecamp, Shape Up, Felt Presence)
I sat down with Ryan Singer, the Head of Strategy at Basecamp for 17 years, and author of Shape Up, one of the holy grails for product builders.
A builder at heart, Ryan is obsessed with creating better processes for design and development and offered his insights into collaborative work styles, deep programming practices and adapting to industry challenges.
Ryan also touched on effective prototyping, gaining insights from other industries, rethinking the development process, navigating discovery cycles, shaping great ideas, and leveraging storytelling in product development.
What you’ll learn in this episode
- How the software industry is maturing…
- … and what that means for the way we work
- Prototyping and the shaping phase of product development
- How AI integration will impact products
- and more!